Start with Gratli

Your partner
through the sale

Gratli guides you over text, with a real team there for the moments that matter.

Naima Bush

☀️ Cheerful
📣 Supportive
🤝 Collaborative

Matt Becker

❤️ Empathetic
🤝 Collaborative
📚 Resourceful

Colin Bishop

❤️ Empathetic
🤝 Collaborative
📚 Resourceful

Raquel Tennant

😊 Friendly
🔍 Detailed
💫 Enlightening
100%
Texting-led, on your own schedule
1-on-1
A real team behind every step
1
free valuation, no card needed

Expert help that makes selling your business effortless.

A Real Team Behind You

Gratli guides you to:

Your free valuation, so you know what your business is worth.

Your free Exit Map, with the moves that raise your number.

The right buyers, from PE rollups to one-off offers.

A clear, simple path all the way to the close.

How it works

Gratli gets you sale-ready in no time.

Sold
Today
Day 1
Day 7
Sold
Start texting

Start texting Gratli, no card needed

Answer a few quick questions about your business

Get your valuation, free

Get clear

See your Exit Map and what you’re worth

Learn the moves that raise your number

Get a clear plan to get sale-ready

Get matched

Get matched with the right buyers

Review offers with a real team

Move forward with the offer that fits

Get to close

Close the sale

The ultimate exit, done simply

Lean on your Gratli team for support the whole way

Example selling journey, exact timing varies

Hear from owners who sold with Gratli.

Grace

“Three locations and no clue what they were worth. Gratli gave me a real number in a week.”

Maria
/ Gratli owner
Nadia

“I texted on lunch breaks and sold the gym without ever taking a day off.”

Nadia
/ Gratli owner
Marcus

“Two brokers ghosted me. Gratli brought three serious buyers to the table.”

Marcus
/ Gratli owner
Megan

“No spreadsheets, no jargon. Just a number I could actually trust.”

Megan
/ Gratli owner

Gratli helps small-business owners get to a valuation, get sale-ready, and find the right buyers. Gratli is not a bank, broker-dealer, or investment adviser and does not provide financial, legal, or tax advice. Full terms and disclosures are published on our Legal page.

© Gratli 2026 — All rights reserved.

Your exit
is ours too

We’ll guide and support you through every step of the sale.

Know what
it’s worth

illustration of two people planting little seedlings

See your Exit Map

illustration of a woman distributing fruit across different baskets


Get sale-ready

Illustration of a hand picking fruits

Raise your number

illustration of a sunflower, in a hand, with money

Match with buyers

illustration of man watering his plants while talking to a neighbour

Weigh real offers

illustration of a woman climbing a hill

Sell on your terms

illustration of the sun shining on sunflowers

Move on to what’s next

illustration of a watering can

Frequently Asked Questions

What is Gratli?

Gratli is the simple way to sell your small business, AI-led over text with a real team behind it:

1. A free valuation, so you know what your business is worth before you decide anything.


2. A free Exit Map, showing the moves that raise your number and how to get sale-ready.

3. Buyer matching, from PE rollups to one-off offers, brought to you.

4. A guided close, with a real team there for the moments that matter.

Together these make selling simple and reassuring. The valuation and Exit Map are 100% free, with no card. Gratli earns a small, benchmarked cut only when your business sells — no lock-in.

Why is it good?

Selling a business can be stressful and confusing. It’s all too common to feel unsure of what your business is worth, overwhelmed by the process, or in the dark about your options. Gratli makes selling clear, simple, and reassuring, with easy steps you take over text. That means a free valuation and a clear Exit Map. That means the right buyers brought to you. And that means a transparent deal where Gratli only earns when you sell.

How much does it cost to get started?

Your valuation and Exit Map are 100% free, with no card required. There’s no subscription and no lock-in. Gratli earns only a small, benchmarked cut when your business sells — so getting started costs you nothing.

How does texting with Gratli work?

You text Gratli on iMessage, Google Messages, or SMS, on your own schedule. The AI guides you step by step, and a real team steps in for the moments that matter — matching, offers, and the close. Message anytime; there’s nothing to download and nothing to schedule.

Who is behind Gratli?

Gratli pairs AI guidance over text with a real team that knows how business sales get done. The AI handles the everyday steps; people handle matching, offers, and the close. Gratli is not a bank, broker-dealer, or investment adviser and does not provide financial, legal, or tax advice.

What can Gratli help me with?

Every part of selling your business — from a free valuation and Exit Map to getting sale-ready, getting matched with buyers, weighing offers, and reaching the close. Whatever stage you’re at, Gratli guides you through it over text.

Am I locked in if I start?

No. There’s no lock-in and no subscription. Get your free valuation and Exit Map, and only move forward if and when it’s right for you.

How does Gratli make money?

Our pricing is simple and transparent. The valuation and Exit Map are 100% free, with no card. Gratli earns only a small, benchmarked cut when your business sells.3 And there are no setup fees, no subscription, and no lock-in. You pay nothing unless and until your business sells, and the cut is benchmarked to be fair.

3Your valuation and Exit Map are free — Gratli only earns a benchmarked success fee when your business sells.

How does Gratli compare to a business broker?

Traditional brokers can be slow, paperwork-heavy, and hard to start with. Gratli is AI-led over text on your schedule, gives you a free valuation and Exit Map up front, and only earns when you sell. Brokers typically charge retainers plus a roughly 10% success fee with exclusivity. Gratli is free to start, with a smaller benchmarked fee at close and no lock-in.3

3

Why can I trust Gratli with my business?

Gratli is built to make selling simple and transparent. You get a free valuation and Exit Map with no card, no obligation, and no lock-in — and a real team behind the AI for the moments that matter.

Gratli is not a bank, broker-dealer, or investment adviser and does not provide financial, legal, or tax advice. Full terms and disclosures are published on our Legal page. Learn more in our Legal Documents.

How do I start?

Just start texting Gratli — no card needed. Answer a few quick questions, get your free valuation and Exit Map, and go from there. Selling a business has always been complicated; we made it simple.

What if I’m not sure I’m ready to sell?

That’s fine. The valuation and Exit Map are free and there’s no obligation, so you can see what your business is worth and what it would take to be sale-ready, then decide on your own time.

How do I reach a real person?

Just text. A real Gratli team stands behind the AI and steps in for the moments that matter, so you can reach a person right inside the same conversation, on your schedule.

Illustration of hands with money and a sunflowerIllustration of a hand picking fruitsIllustration of a man putting apples in a basketIllustration of a woman with multiple plants in a shopping cart
Andrea Easterling
Business owner

[Owner name] guides owners through the sale with plain, simple steps and easy-to-follow advice. [Add a short, true bio — background and what they help owners with.] Outside of work, [Owner name] orchestrates the offense as point guard of a local women's basketball team.

Andrea
's
style
⚡️ Empowering
💡 Insightful
🧮 Analytical
Bri Sullivan
Business owner

[Owner name] is committed to helping owners make confident, well-informed decisions at every step of selling their business. [Add a short, true bio.] In their free time, [Owner name] is into exploring the Pittsburgh food scene, spin class, and reading while cozying up with their cats.

Bri
's
style
📣 Supportive
✅ Proactive
🤝 Collaborative
Colin Bishop
Business owner

[Owner name] focuses on simplifying the sale so owners can move forward without feeling overwhelmed. [Add a short, true bio — background and what they help owners with.] Outside of work, [Owner name] enjoys soccer and volleyball, plus hiking, classic films, and great food.

Colin
's
style
❤️ Empathetic
🤝 Collaborative
📚 Resourceful
Durriya Pierce
Business owner

[Owner name] loves making complex things simple and actionable, so selling never feels confusing. [Add a short, true bio.] [Owner name] loves, like LOVES, cooking.

Durriya
's
style
☀️ Kind
♟️ Strategic
💡 Insightful
Jack Clemans
Business owner

[Owner name] is focused on helping owners feel confident and in control as they sell. [Add a short, true bio — background and what they help owners with.] [Owner name] enjoys reading, traveling, and being active in their community.

Jack
's
style
❤️ Empathetic
♟️ Strategic
🎯 Purpose-driven
Matt Becker
Business owner

[Owner name] is passionate about getting to know owners — what they’ve built and what they want next — so the sale serves their goals. [Add a short, true bio.] [Owner name]’s favorite thing in the world is coaching kids’ soccer teams.

Matt
's
style
❤️ Empathetic
🤝 Collaborative
📚 Resourceful
Meet
name
Meet
name